Lifelines and Rising Stars
Chris Joseph and I are currently in discussion with award-winnng educational publishers Rising Stars over a big new multimodal story project. We are hoping to get the green light for this soon. Rising Stars approach publishing in a radically different way than what I’m accustomed to; they do extensive market testing prior to commissioning all their projects. They travel the country talking to teachers and giving seminars and presentations; they take stands at the important industry fairs; and they produce glossy brochures that outline the projects in detail. They green light a project when they can make a seriously educated guess about how the project will sell to schools. With our project, ‘Lifelines’, they’ve been going through this process over the past three months - so we are almost there, but not quite.
Chris and I produced a little promotional demo for them to show people; it’s up on their website now. You can take a look at it here.
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