More Future of Publishing

13 January 2009 in Future of Publishing

Interesting discussion, ‘Myopia:  A Tale of Two Companies for 2009’, on, Michael Bhaskar and co’s blog at Pan MacMillan.

Just to add to the mix, writers need to be innovating, or at least thinking about innovating, too. Very few of the Creative Writing MA programmes up and down the land pay any attention at all to this stuff; this is probably because, like everything, these courses are market-driven and most aspiring writers aspire to write books. This may change as the born-digital generation comes of age. Of course, not all writers pass through the MA programmes, and there are plenty of writers out there who are at home in the digital environment. But it would be good to see already established writers coming up with ideas that, in turn, push their publishers to innovate.


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